研究發(fā)現：送禮物比收禮物還讓人開心

真正的禮物是我們給的!

That’s not just a trite Christmas-ism, either. A new study has found that the happiness levels of people who give gifts is much higher than those who receive gifts.

這當然不只是老套的圣誕節(jié)習俗。一項新的研究發(fā)現，送禮物的人比收禮物的人快樂得多。

In fact, while the happiness from getting gifts quickly diminishes over a few days, the joy from giving sticks with us for days after, according to the study published in the journal Psychological Science.

根據發(fā)表在《心理科學》雜志上的一項研究，事實上，雖然收到禮物后的幸福感會在幾天內迅速降低，但送禮物后帶來的愉悅感會持續(xù)幾天。

To put the concept to the test, the researchers gave 96 participants $5 gift cards that they either spent on themselves or spent on charities or tip jars.

為了驗證這個概念，研究人員給了96名參與者5美元的禮品卡，他們要么把它花在自己身上，要么花在慈善機構或小費上。

Upon reflection, the people who spent money on themselves were initially pretty happy, but over the course of those five days, their bliss faded. Meanwhile, the ones who gave the money away remained content for five days.

據反饋，那些把錢花在自己身上的人最初都很快樂，但他們的幸福感在這五天的時間里逐漸減退了。與此同時，那些把錢捐出去的人五天都感覺很滿足。

In a larger experiment of about 500 people, the same researchers challenged people online to a puzzle game, in which they could win 5 cents per round, and could either keep or donate to a charity. Then they asked the participants how happy they were.

在一項大約有500人參加的更大型實驗中，同樣的研究人員在網上向人們挑戰(zhàn)玩一款益智游戲，每輪游戲可以贏5美分，可以把錢留著或捐給慈善機構。然后他們問參與者他們有多快樂。

Again giving prevailed: those who chose to donate their winnings had sustained happiness for days after they won, compared to those who kept their winnings.

捐贈再次占了上風:與那些保留獎金的人相比，那些選擇捐贈獎金的人在贏得獎金后幾天內仍能保持幸福感。

“Our research reveals [that]…repeated giving, even in identical ways to identical others, may continue to feel relatively fresh and relatively pleasurable the more that we do it,” says University of Chicago Booth School of Business psychology researcher Ed O’Brien in a statement.

芝加哥大學布斯商學院的研究人員埃德·奧布萊恩在一份聲明中說：“我們的研究表明，給予得越多，即使是以相同的方式反復給予相同的人，可能依舊會感到相對的新鮮和愉快。”