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紐約時裝周在遵守社交距離的條件下回歸

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2020年09月21日

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New York Fashion Week returns with social distance

紐約時裝周在遵守社交距離的條件下回歸

It is looking to be a fashion month like no other. The coronavirus pandemic has upended the traditional runway format, and in its place a mix of virtual and, in some cases, physical shows with limited audience numbers has started to roll out.

這是一個與眾不同的時尚月。冠狀病毒流行病顛覆了傳統(tǒng)的走秀模式,取而代之的是一場觀眾人數(shù)有限的虛擬秀,以及在某些情況下的實體秀。

New York Fashion Week (NYFW) arrived first, running from September 13 to 17 ahead of London, Milan and Paris.

紐約時裝周(NYFW)最先到來,從9月13日持續(xù)到17日,排在倫敦、米蘭和巴黎之前。

紐約時裝周在遵守社交距離的條件下回歸

Organizers adapted to circumstances by hosting a number of outdoor events, and Jason Wu opened the schedule with a runway show on the rooftop of Spring Studios in Manhattan. He showed his Spring-Summer 2021 collection to a socially distanced crowd of just 30 people, sending models such as Indya Moore down a plant-filled set inspired by the Mexican town of Tulum.

主辦方通過舉辦一些戶外活動來適應(yīng)環(huán)境,吳季剛在曼哈頓春天工作室的屋頂上舉辦了一場時裝秀,拉開了日程。他展示了自己的2021春夏系列,當(dāng)時的觀眾只有30人,并保持社會距離,讓英迪亞·摩爾等模特沿著一個充滿植物的布景走了下來,這個布景的靈感來自墨西哥的圖倫鎮(zhèn)。

紐約時裝周在遵守社交距離的條件下回歸

Returning designers include Anna Sui and Chromat, with digital presentations, while a number of notable NYFW regulars like Michael Korsdidn't participate this time around.

回歸(時裝周)的設(shè)計師包括安娜·蘇和宙馬特,他們都進行了數(shù)字化展示,而邁克爾·科爾斯等著名的紐約時裝周常客這次沒有參加。

Meanwhile, popular social media app TikTok is looking to engage Gen-Z audiences through its own online fashion month, partnering with labels such as Louis Vuitton, Alice + Olivia and Saint Laurent, among others, to livestream runway shows and present capsule collections.

與此同時,廣受歡迎的社交媒體應(yīng)用TikTok也希望通過自己的在線時尚月來吸引Z世代的觀眾,與路易威登、愛麗絲+奧利維亞和圣羅蘭等品牌合作,直播時裝秀和展示迷你系列。

To broadcast the virtual events at NYFW, the Council of Fashion Designers of America (CFDA) created Runway360, a digital platform to show new collections or other creative projects. And although the usually star-studded fashion week will be wholly different this year, the switch to virtual may also make for more sustainable presentations -- a recent report by Ordre, which specializes in online showrooms, found that international fashion weeks emit the same volume of greenhouse gases annually as a small country.

為了在紐約時裝秀上播放這些虛擬活動,美國時裝設(shè)計師協(xié)會(CFDA)創(chuàng)建了Runway360,一個展示新收藏或其他創(chuàng)意項目的數(shù)字平臺。盡管通常明星云集的時裝周今年將完全不同,但轉(zhuǎn)向虛擬化也可能使展示更具可持續(xù)性——專門從事在線展示的Ordre最近的一份報告發(fā)現(xiàn),國際時裝周每年排放的溫室氣體量與小國相當(dāng)。

Many people are still spending a lot of time at home due to the global pandemic, but judging by some of the collections this season, designers are hoping that by spring 2021 our lives will demand glamorous ensembles.

由于全球流行病,許多人仍有很多時間待在家里,但從本季的一些系列來看,設(shè)計師們希望到2021年春季,我們的生活將需要迷人的套裝。

紐約時裝周在遵守社交距離的條件下回歸

Wu wasn't the only designer with an escapist mindset. Dreams of better times and of jetting off to far-flung oases were visible in several collections, from Badgley Mischka's bright and luxurious gowns to Naeem Khan's intricate hand-beaded tops and dresses.

吳季剛并不是唯一一個逃避現(xiàn)實的設(shè)計師。從貝格利·米施卡明亮奢華的禮服,到納伊姆·可汗復(fù)雜的手工串珠上衣和連衣裙,人們可以在幾個時裝系列中看到對美好時光的夢想和乘飛機飛往遙遠的綠洲的夢想。

NYFW's digital format offers emerging designers a chance to shine without having to invest in expensive live shows. Ten new American brands showed this week, including former Yeezy designer Maisie Schloss, who created a collection for her label Maisie Wilen featuring larger-than-life boots and shimmery tinfoil-like yet fluid dresses.

紐約時裝周的數(shù)字形式為新興設(shè)計師提供了一個不必投資昂貴的現(xiàn)場表演就能脫穎而出的機會。本周,10個新的美國品牌參展,其中包括前Yeezy設(shè)計師麥茜·施洛斯,她為自己的品牌麥茜·威倫設(shè)計了一個系列,以具有傳奇色彩的靴子和閃閃發(fā)光的錫紙狀連衣裙為特色。


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